ADIZONES

  • RangeDesign & Installation
  • Budget£6million
  • CompletionDecember 2012

Our Solution

To make the most of the funding, 4 adiZones of varying sizes were created so as many areas as possible could benefit from the London Olympics legacy. These all featured wetpour surfacing that incorporated the 2012 logo and gives a springy feel for enhanced performance.

The rebound walls include graphics of inspirational British sports people. The adiZones used outdoor gyms with cardio, tone and strength facilities as well as ball game facilities. This encourages users to get fit as well as putting the muscles and cardio into practice through sport. Open areas with wetpour surfacing also allowed for group exercise such as dancing, taichi and bootcamp style fitness.

Looking Back at the Legacy

Four years on from London 2012 and we can see that the Olympics left a great legacy, inspiring a new generation and providing jobs in sporting fields across the country. 62% of respondents agree that the adiZone had helped them become more active in sports and exercise. The shift was even greater in younger groups - 73% under 16 and 67% of 16-24 year olds.


Features

As part of the London Olympics 2012 legacy scheme we installed over 50 adiZones across the country to help encourage a new generation of athletes and the general pubic to get fit.

Project Background

The nationwide adiZone programme has been made possible by £3 million of funding from the Department for Education’s co-location fund, which has attracted over £3 million match-funding from local authority departments, schools and colleges, PCTs, the Police, community trusts and many other partners across England.

In addition to this, adidas UK funded a £1 million adiZone pilot project in 2008 in the host Olympic boroughs, with events supported by the New Zealand All Blacks, Great Britain wheelchair basketball team and 400m Olympic gold medallist Christine Ohuruogu.

Key Requirements

  • Encourage exercise
  • Group fitness area
  • Free to use
  • Manufactured in the UK

 

 

Customer Feedback

The nationwide adiZone programme has been made possible by £3 million of funding from the Department for Education’s co-location fund, which has attracted over £3 million match-funding from local authority departments, schools and colleges, PCTs, the Police, community trusts and many other partners across England.

In addition to this, adidas UK funded a £1 million adiZone pilot project in 2008 in the host Olympic boroughs, with events supported by the New Zealand All Blacks, Great Britain wheelchair basketball team and 400m Olympic gold medallist Christine Ohuruogu.

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